CRM & operations · Multi-industry · Modular
Run sales and operations on one connected platform
Give your teams one place to manage the pipeline, move deals forward, see what is owed and what is at risk, and keep after-sales work tied to the customer story—so leadership gets a view they can trust.
Platform
What you get with crmtr
CRM plus the operational layer around it—so sales, delivery, and customer-facing teams stop working from different versions of the truth.
One spine for the customer journey
Connect opportunities, catalog- or project-based selling, contract stages, payments, and service—without retyping the same details across systems.
Set up for how you work
Model stages, approvals, handoffs, and ownership to match your process—then reinforce it with permissions and a clear history of changes.
Reporting leaders actually use
Dashboards and exports for pipeline health, throughput, aging, and service load—including multi-currency when your business needs it.
Product
Built for teams that sell and deliver together
When offers are complex, inventory matters, and accounts need ongoing care—crmtr is built for revenue and operations, not a lightweight contact list.
Commercial execution
Opportunities, projects, pricing, reservations, and contract progression—mapped to how sales and operations collaborate in the real world.
Finance & service on the same record
Collections, payment plans, complaints, after-sales, and tasks on one account—so finance and support see what sales already sees.
Intelligence
AI-assisted follow-up that stays in your CRM
Contact Assistant helps reps draft messages and choose what to do next from the CRM data and workflow signals you allow. Outbound stays within your policies and review habits.
Automation
From lead to service without tool-hopping
Spend less time switching between CRM, spreadsheets, and tickets. Ownership, status, and history stay on the records your teams already work from.
Approvals & handoffs
Route work across departments with clear accountability and a traceable trail.
Roles that fit each job
Permissions so each role sees and changes only what they should.
Assisted productivity
Contact Assistant speeds drafting and consistency while you stay in control.
Solutions
Industry playbooks on a flexible core
crmtr is a horizontal CRM and operations platform. Solution pages describe packaged depth where we go further first—they are not a ceiling on what you can configure.
Platform & more sectors
The same modules, permissions, and automation engine support multiple business models. Start where you need depth first; add packaged narratives as you expand—without replatforming.
Real estate (flagship playbook)
When inventory, reservations, contract stages, collections, and after-sales must stay in sync—one disciplined model for high-stakes pipelines.
Modules
Turn on what you need
From CRM core through commercial workflows, finance visibility, service, automation, and intelligence—delivered as modules, not disconnected add-ons.
CRM foundation
Leads, accounts, companies, and opportunities.
Commercial operations
Pricing models, campaigns, and staged progression through fulfillment—including inventory-backed paths when your offer needs them.
Finance visibility
Collections and customer payment plans (installments).
Control
Visibility and guardrails your business can rely on
One place for leadership and operators to see pipeline momentum, bottlenecks, aging, and service load—with exports for internal and board reviews.
Pricing
Plans that scale with your team
EUR per seat, with tiers for different team sizes. Paid from day one with full product access; eligible new customers can request a refund under our billing policy—compare plans on the pricing page.
FAQ
Straight answers for CRM buyers
Self-serve billing runs through Stripe. Enterprise engagements usually pair security review, rollout planning, and tailored commercials.
Is crmtr only for real estate?
No. crmtr is a multi-industry CRM and operations platform. Real estate is one packaged solution where the product fit is especially deep today—not a limit on other sectors.
How is AI positioned?
As assisted productivity—bounded, policy-aware, and suitable for regulated conversation—not autonomous magic.
Give every team the same customer picture
Start on a paid plan with full access, compare tiers side by side, or talk to us about enterprise rollout and integrations.